자라 scm 성공사례 (영문)

자라 scm 성공사례 (영문)

자라 scm 성공사례 (영문).pptx

목차 PART #1 SPA CONCEPT ZARA Current situation Intoduction -with 4p -with SWOT PART #2 SCM SCM -Intoduction -SCM -Effect 본문 PART #1 SPA CONCEPT The clothing became the way of expressing oneself and personality which used to be a way of protecting oneself in the past. What is SPA? : Professional retailer which sells one's brand product from manufacturing to processing It is a business model which is comparable to the mass produced high-quality products in worldwide. It is called "Fast fashion" in that people could buy famous clothes rapidly and cheaply. 키워드 성공사례, 성공, 영문, 사례